What Netflix and Meetings Have in Common.
Last night I finished watching the Netflix original series, House of Cards starring Kevin Spacey which is a show about dirty Washington politics. It’s a bit addicting especially for a Kevin Spacey fan.…
Blog Topic Ideas Happen Everywhere.
Needless to say, I have been a slacker when it comes to blogging. I have no real good reason. If I were speaking to one of my coaching clients and they weren’t blogging…
Seven Ideas for Creating a Social CRM Program.
This week I led a discussion for the Association for Accounting Marketing (AAM) on the topic of Social CRM. Having worked with accounting firm marketers and having been one myself, I know that…
Why I Love the Band Train: Lessons in Engagement
Three summers ago I saw Train for the first time when they opened for John Mayer. I was familiar with the band and have very clear memories of loudly singing their 1998 hit,…
Personalization: General Manager Edition
Midori and I recently had the honor of facilitating several event technology sessions at Experient’s E4 conference. It just happened to be located at the Sheraton Waikiki in beautiful Hawaii. Upon arrival…
Creating Special Moments Through Social Listening
Last week I attended ASAE’s Annual Meeting in Dallas, TX. This meeting brought about 6000 associations executives to this conference which had events in multiple venues around Dallas. While I was participating in…
WEC For Me: Not Your Mama’s Orientation
It’s Day Two of Meeting Professionals International’s (MPI) World Education Congress in St. Louis. The event is off to a great start with an amazing Opening Party at Busch Stadium. The…
Four Years on Twitter: How It’s Changed Me and My Life
Well here it is again, July 9th. The day, when four years ago, I embarked on a journey that would take me to places that I never dreamed of. It seems sort of…
I’d Like To Introduce You To…
How many times have you heard those words? I’d like to introduce to you so-and-so. I say them on a weekly, if not daily, basis. I introduce colleagues who I believe would benefit…
Why you need to plan social media.
At one point in time, I blogged daily and tweeted my fair share too. The last few days it has come to my attention that I have become a certified slacker when it…
Social Media Makes the World Smaller.
It’s the beginning of a long weekend here in the U.S. and I have just returned from a wonderful week of travel. I am way overdue for a blog post, but I don’t…
iPad for Mother’s Day? How to Get Her to Keep It.
Mother’s Day in Sunday in the U.S. and many friends are considering getting their mother’s iPads, Kindles or other tablets and e-readers. They know that mom will love these modern gifts, but will…
Celebrating Three Years of Grateful.
Today Seven Degrees celebrates three years of business. The story goes that I had a client so I needed a company and the company was born. When I look back at the ups…
If I were in Sales…
I’m not a sales women per se. Sure, as a small business owner I market, I sell, I do the work, I keep the books and I wash the dirty dishes. However, I…