Why you need to plan social media.
At one point in time, I blogged daily and tweeted my fair share too. The last few days it has come to my attention that I have become a certified slacker when it…
Social Media Makes the World Smaller.
It’s the beginning of a long weekend here in the U.S. and I have just returned from a wonderful week of travel. I am way overdue for a blog post, but I don’t…
iPad for Mother’s Day? How to Get Her to Keep It.
Mother’s Day in Sunday in the U.S. and many friends are considering getting their mother’s iPads, Kindles or other tablets and e-readers. They know that mom will love these modern gifts, but will…
Celebrating Three Years of Grateful.
Today Seven Degrees celebrates three years of business. The story goes that I had a client so I needed a company and the company was born. When I look back at the ups…
If I were in Sales…
I’m not a sales women per se. Sure, as a small business owner I market, I sell, I do the work, I keep the books and I wash the dirty dishes. However, I…
How Not to Appreciate Customers.
I have been going to the same gym for two years. The gym is privately-owned and not part of a national chain. When I first moved into my condo over eight years ago,…
Filling Your Basket With Good Karma
Yesterday, I saw a post from a friend who needed some good vibes sent his way. The funny thing about this friend is that I was introduced to him through another mutual friend…
Ide(as) of March. How Not To Be A Brutus.
March 15. The infamous Ides of March when Brutus murdered Caesar. The day known for betrayal. Yes, I read the play in high school (yeah I also saw the George Clooney/Ryan Gosling movie…
It’s A Small, Small World: Building Relationships Without Borders.
This is my first post in several weeks traveling so forgive me if I am a bit rusty. Two weeks ago, after a quick stop to speak about Creative Sponsorships at Event Solutions…
Your Time Is Valuable. An Easy Way to Charge For It.
Can I pick your brain for a few minutes? I’d love to buy you a cup of coffee and get your opinion on something. Would you mind showing me how to use FacebookTwitterLinkedIn?…
Meeting Interrupted? Communicating Why We Use Technology.
Last week, while I was sitting and waiting for a flight, I noticed the laptop of the woman sitting next to me. On the front of it (so that onlookers could see) was…
Social Media and #TheGrammys
Often, when we speak to clients, they want solid examples of how social media and events work together. Last night, The Grammys provided an excellent case study of how audiences interact with each…
Put Social Media Down and Meet People.
I just got home from lunch with my friend Jeff who I met through…social media. Jeff connected with me several months ago through an industry hashtag and suggested that we meet. Actually, he…
Using Pinterest for Events
Warning: Pinterest is addictive. Pinterest is the latest social networking site to become mainstream. Similar to a bulletin board which you might have hanging at home or in the office, Pinterest allows you…