Jessica Levin

What’s Trending in a Digital World

March 19, 2015

Facebook launched in 2004, Twitter took off in 2006, and Bitcoin erupted in 2009. In our world of evolving innovation, Social Media Week acts as the leading hub to inform social media enthusiasts, and everyday consumers, of ongoing trends in today’s social sphere.  Social Media Week hosts conferences on 6 continents, 21 cities, and is…

Social Media Vacations: Good For You, Bad For Business?

March 3, 2015

Easter is this weekend and a lot of my Catholic friends have given up social media for Lent.  I have other friends who, throughout the year, have taken time off to decompress and regain some control of their lives.  Some do it for a weekend; some others a month. Personally, I cannot imagine being off…

That Day I Published a Book.

February 14, 2015

When I was in high school, I ran for student council eight times.  I lost all eight times.  I had to ask a bunch of boys to my senior prom before a gay friend agreed to go.  I wasn’t what you would call, “one of the cool kids.” It took a long time for me…

7 Tips To Picking Up The Pen

December 29, 2014

Our Top Takeaways of Ann Handley’s Everybody Writes With vocabulary, grammar, and organization in mind, the thought of writing can be, well, daunting.  From a simple tweet to an email, writing is a task we face on an everyday basis.  So instead of finding ways to escape this skill, why don’t we strengthen our writing muscle?  How…

Content Marketing – Beyond the Buzz Words

October 23, 2014

There are many buzzwords that marketing professionals are faced with during their day-to-day activities. In the world of digital marketing there is a seemingly endless supply of them. However, amidst all the noise there are important terms that require our attention and deeper understanding. One of those terms is content marketing. Not only is it…

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