Social Technology

What If Your Network Was Lost Forever?

March 19, 2018

Last week a Facebook friend posted a silly ‘What If’ game on Facebook based on lyrics to famous songs. What if we are really getting back together? What if Billy Jean is really his lover? And my contribution, what if the lights in the Milky Way were not faded and heaven was not overrated? That’s…

Live Streaming and Events: Top Five Predictions of Event Influencers

May 6, 2015

According to The Guardian, ESPN SportsZone was responsible for streaming the first live radio broadcast on September 5th,1995 of a baseball game between Seattle Mariners and New York Yankees with the help of the Seattle-based startup, Progressive Networks. Live streaming has progressed with tools including Livestream, Ustream, and Tourpedo making virtual attendance an option. A 2013 PCMA…

What’s Trending in a Digital World

March 19, 2015

Facebook launched in 2004, Twitter took off in 2006, and Bitcoin erupted in 2009. In our world of evolving innovation, Social Media Week acts as the leading hub to inform social media enthusiasts, and everyday consumers, of ongoing trends in today’s social sphere.  Social Media Week hosts conferences on 6 continents, 21 cities, and is…

Social Media Vacations: Good For You, Bad For Business?

March 3, 2015

Easter is this weekend and a lot of my Catholic friends have given up social media for Lent.  I have other friends who, throughout the year, have taken time off to decompress and regain some control of their lives.  Some do it for a weekend; some others a month. Personally, I cannot imagine being off…

Content Marketing – Beyond the Buzz Words

October 23, 2014

There are many buzzwords that marketing professionals are faced with during their day-to-day activities. In the world of digital marketing there is a seemingly endless supply of them. However, amidst all the noise there are important terms that require our attention and deeper understanding. One of those terms is content marketing. Not only is it…