Jessica Levin

Three Special Steps = Strategy

April 19, 2011

My youngest daughter watches this really annoying show about a bear, Agent Oso. He solves all problems in just three special steps. Well, today my good friend that I admire greatly, Paul Salinger, wrote an excellent blog post on how Digging for Gold is Like Event Planning. As the Marketing VP responsible for the world’s…

Making Assumptions

April 18, 2011

I have heard that it is not polite to discuss religion in public, but this is a topic that irks me and I want to address it. The Jewish holiday of Passover starts tonight. People assume that it is an important holiday to me because my last name is Levin. Tonight I will be going…

I Ate My Fortune.

April 14, 2011

In a moment of pure ADD, I swallowed my fortune. Yes, that’s right. The kind in a Chinese fortune cookie. I was getting ready for a presentation, emailing and instant messaging all at the same time. I popped the cookie into my mouth without thinking. When I realized what I had done I had no…

How NOT to be a Thought Leader.

April 13, 2011

I was recently at a networking event that was a roundtable-style discussion. Sitting next to me was a man who worked in sales for a major brand. His job is to develop relationships and to make his company look good. As people went around the room introducing themselves, a group of students were introduced. He,…

Picture Day!

April 12, 2011

Last week The Today Show featured a story on School Picture Day. The story showed little kids, excited about getting their photos taken so that they can share them with grandparents, godmothers and aunts and uncles. Some of the children wore stylish suits, others wore pretty headbands and ribbons. One very enthusiastic boy wore his…

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