Marketing

Super Bowl Your Event Marketing Efforts.

January 25, 2012

Here in New Jersey, there is a a lot of excitement in the air as The Giants prepare for SuperBowl XLVI. Other than some debate about whether they are the New York Giants or the New Jersey Giants, there is no doubt that the Tri-State is hoping for a win from Big Blue.  At the…

Holiday E-Cards Are Lazy. But You Don’t Have To Be.

December 23, 2011

This isn’t my first post on this topic, but every year,  I receive electronic holiday greetings and they piss me off and if you know me, I’m a stupidly positive person. So, if I am annoyed enough at something to blog about it, you might want to pay attention.   I have stopped counting the…

‘Tis the Season to Provide Great Service

December 1, 2011

If you are like me, you do most of your holiday shopping (or any shopping) online. I avoid brick-n-mortar stores like the plague. This week I need to pick up a few things and had some wonderful experiences.  I also dealt with a few people who went above and beyond their job description. The goal…

Coupons as Gifts are Not Cool.

November 27, 2011

Every morning I open my Gmail account to at least 25 emails from companies who I have purchased from. I sometimes unsubscribe to control my inbox, but there are a few companies that I am interested in what they are selling and I want to hear from them. As the holiday season gets into full…

What’s Your Land Down Under?

November 22, 2011

Today, my little sister Tiffany is doing something that most people wouldn’t have the guts to do. She is moving 10,355 miles from New York to Melbourne, Australia. The story goes that she met a nice boy from a nice family and true love prevailed. So this afternoon, with no job and no friends, she…

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