Jessica Levin

Helping Tim: A B2B Story

August 30, 2011

Last week at EventCamp Twin Cities, I delivered a 6 minute Pecha Kucha session on the topic of Using Social Media for B2B Marketing. In the short presentation, I told a story about my friend Tim. Recently I received a call from Tim asking me how he could use social media to support his sales…

The Business of Hugs

August 29, 2011

I am not usually a hugger. If you ever see me and my sister hug you would laugh. It’s sort of a tap that looks so ridiculous that we have made into a family joke. However, I admit, that I have become much more of a hugger since developing stronger relationships through social media. Now,…

SERIOUSLY? “Social Optimization”? Like, really seriously?

August 26, 2011

Soooo, a few weeks ago, while spending a quiet evening with my WordPress dashboard, I almost choked on my lovely IPA when I came across the section on Social Optimization. In the infinite wisdom of those social media experts who’ve helped thousands chase their social media KPI, or Key Popularity Indicators (man I love this…

Being Intentional.

August 24, 2011

I’m here this week in Minneapolis for EventCamp Twin Cities. I’m very excited to be here and so impressed with the amazing work that the team here is doing to make this an amazing event. Even more amazing for me is that everyone is here because of an event that I was a part of…

Flattery My Tuchus: It’s Stealing.

August 20, 2011

Charles Caleb Colton, an eccentric English writer once said that “imitation is the sincerest form of flattery.”  Well let me tell you, I have seen a ton of flattery going on in the last few weeks. I may have mentioned this in previous posts, but when my friend, Andrew Rose, presents, he always ends with…

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