Jessica Levin

SERIOUSLY? “Social Optimization”? Like, really seriously?

August 26, 2011

Soooo, a few weeks ago, while spending a quiet evening with my WordPress dashboard, I almost choked on my lovely IPA when I came across the section on Social Optimization. In the infinite wisdom of those social media experts who’ve helped thousands chase their social media KPI, or Key Popularity Indicators (man I love this…

Being Intentional.

August 24, 2011

I’m here this week in Minneapolis for EventCamp Twin Cities. I’m very excited to be here and so impressed with the amazing work that the team here is doing to make this an amazing event. Even more amazing for me is that everyone is here because of an event that I was a part of…

Flattery My Tuchus: It’s Stealing.

August 20, 2011

Charles Caleb Colton, an eccentric English writer once said that “imitation is the sincerest form of flattery.”  Well let me tell you, I have seen a ton of flattery going on in the last few weeks. I may have mentioned this in previous posts, but when my friend, Andrew Rose, presents, he always ends with…

Creative Cocktails, QR Codes and Conferences.

August 3, 2011

Let’s face it, events often include and count on adult beverages to add to some of the “wow factor” that attendees seek and planners hope to achieve. While it may not always be “PC” to focus on alcohol as a form of entertainment, creative cocktails can certainly add an interesting dynamic to any event.  Last…

The fiction of a good conference.

August 3, 2011

Caught in my usual post-conference blues (here’s my fun little post about how to cope) after a joyful, fulfilling and invigorating four days at the annual World Education Congress of Meeting Professionals International, I started thinking about the funny stories, silly behaviour and total immersion in the educational experience that leave me feeling so down…

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