Jessica Levin

Social Media Marketing Experts and Niches.

July 10, 2011

Last week while watching Julia Roberts travel all around the world based on the advice of a guru in the movie, Eat, Pray, Love, I couldn’t help but smile to myself.  Guru. It’s a term I see almost everyday as I comb the social media universe. While the term guru has roots in Hinduism, Western…

Twitter: Three Years Later

July 9, 2011

I am pretty good at remembering dates so it seems logical that I would remember my three-year Twitterversary. I can’t remember how I first found Twitter, although I am pretty sure that I was on the popular social-networking site before Oprah was. When I first joined on July 9, 2008, there was little direction and…

JLev: Unplugged

July 1, 2011

For those who know me well, you may know that one of my nicknames in JLev. Those who call me that do it with affection. Hence, my blog post title. The unplugged part has to do with the fact that I am getting ready for my first vacation in over a year where I will…

Co-Location, Combination and Inconjunction With: The Future of Events?

June 30, 2011

This week the #Eventprofs twitter chat discussed the good, bad and ugly of co-location of events. There were mixed feelings on the topic, and a number of definitions shared. In the last six months I have attended three separate events which were co-located. Here are some thoughts and some things to consider. Definitions (in my…

Seven Benefits of Mobile Apps for Events

June 28, 2011

Last week I had the pleasure of moderating a panel with some of the best thought leaders when it comes to Mobile Applications and Technology for Events.  Panelists at PCMA’s Education Conference included Michelle Bruno, Johnnie White, Mike Immerwahr and Trevor Roald. Each panelist brought a unique perspective to the discussion and it was clear…

Archives